Yahoo and Microsoft pen deal to change search.
July 29th, 2009Yahoo and Microsoft have completed a deal that will allow for Microsoft’s search technologies to power Yahoo’s search. Yahoo will become the sole seller of both company’s premium search advertisers. I am torn over this alliance in that I have been a Yahoo user since the mid 90’s and I am sad to see their approach left behind, however it can’t be denied that Microsoft has passed Yahoo in regards to search technology. Even the naysayers have embraced Bing as a superior search experience.
Read more about the Yahoo – Microsoft search deal at TechCrunch or go to the official website Choice. Value. Innovation.